Still emerging after 6.4 years
The road to success within the creative industries takes longer than most people think. Most creators consider themselves emerging after practicing their craft for an average of 6.4 years with 8% of all answers beyond 15 years.
Long Term Outlook
The actions we have taken in the last decade are yet to impact our industry.
Although half of the emerging talent who applied to our awards still attend university, responses highlighted an aspiration for knowledge enrichment (with 1 in 3 identifying as “self-taught”). Programs supporting emerging talent are disappearing (e.g. Creative Skillset, Hiive, Ideastap), and apprenticeships are failing to make an impact (only 1.4% of our community made use of the apprentice scheme).
Should the UK follow its current trajectory with the systematic disappearance of creative subjects from primary education and the rising costs of formal education – we are at risk of suffering from a dry talent pipeline in the next decade.
With the creative industries so dependent on one another (what is gaming without design, music, writing…), and indirectly inspiring one another, the loss of talent across any field could lead to a detrimental impact on us all.