In a world of information overload, unique communication strategy is hard to come by. Generating specific individualised communication rather than stock generic automated messages is crucial! This conversation focuses on personalisation as a positive filter in communication strategy. Chaired by Mik Scarlet (Journalist, BBC) with Jon Little (Product Manager, Kew Gardens), Antony Robbins (Director of Communications, Museum of London) and Ed Warren (Creative Partner, Creature of London) as guest speakers.

Zealous X Talks Day 3: This Time It’s Personal


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Zealous X Talks is a weekly video podcast of all the talks, panel discussions and keynotes, from the Zealous X Festival, where the UK’s leading thinkers, artists, policy makers, marketers, technologists and museum professionals, (and more!) come together to explore, challenge and debate on the current state of our creative industries.

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